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Inside Karabetian and Tazah
Anthony Rahayel’s August 31, 2023 feature visits the team, products and Los Angeles facility.
Our Story
Our Family Business, Since 1987
Karabetian traces its roots to 1987, when Nabil Karabetian began building a family-owned wholesale business in Los Angeles around authentic food, dependable sourcing and long-term partnership.
Our beginnings
Product knowledge and long-term relationships
Karabetian remains family-owned and operated, with a focus on dependable sourcing, product knowledge and long-term customer and supplier relationships.
Tazah launched in 1997 as the company’s flagship food brand. The owned-brand portfolio later expanded with Golden Plate, established in 2015, while exclusive and distributed brands broadened the assortment available to wholesale customers.
From Los Angeles, Karabetian supplies restaurants of all types, single-location markets and supermarkets, and corporate groups with multiple locations. We also supply small to large foodservice and retail wholesalers and distributors serving restaurants, markets and supermarkets.
- Long-term customer and supplier relationships
- Product knowledge grounded in the cuisines we serve
- Direct accountability from a family-owned business
- Practical follow-through from sourcing to delivery
Karabetian at a glance
- Family-owned and operated since 1987.
- Dry, refrigerated and frozen product assortment.
- 110 or more brands.
- Los Angeles warehouse.
- 1,500 or more products.
- Global producer and supplier network.
- 30 or more countries sourced.
- 60 or more product categories.
- 2,000 or more active customers.
- Customers served in the United States, Canada and Mexico.
What Our Customers Say
Selected customer reviews about Karabetian.
“They are the most reliable and best suppliers to work with.”
· Yelp
“Their service and products are exceptional.”
“The staff was helpful and friendly as well!”
· Yelp
“Wow i love their products. They have very good quality products and service.”
“The Tazah brand products are of the highest quality we have encountered.”
· Yelp
“Amazing products with excellent customer service. Very helpful with providing information and quick response. Would recommend to try all products.”
“Their service is top notch”
· Yelp
“Love the customer service”
“Great customer service!”
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The Karabetian journey
Seven milestones that shaped the business
These dated milestones connect Karabetian’s founding, brand development and public story with the wholesale company customers work with today.
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Karabetian is established in Los Angeles
The family-owned importer and wholesale distributor begins building its customer, supplier and product relationships from Los Angeles.
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Tazah launches as the flagship food brand
Tazah is created to offer Middle Eastern and Mediterranean products across a growing range of pantry and specialty-food categories.
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Golden Plate is established
Golden Plate expands the owned-brand portfolio with products that connect Middle Eastern roots and contemporary international tastes.
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Nabil shares the founder journey
A long-form Community in Arabic interview records Nabil Karabetian’s perspective on entrepreneurship, persistence and the growth of Karabetian and Tazah.
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Tazah publishes its brand story
A short official Tazah video introduces the people, products and purpose behind the flagship brand.
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The Los Angeles operation receives a closer look
Anthony Rahayel publishes a dedicated feature showing Karabetian, the Tazah team, products and the company’s Los Angeles facility.
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A broad portfolio with modern wholesale tools
Karabetian’s portfolio includes 1,500+ products and 110+ brands. Customers can browse the catalog online, use secure account tools, or work directly with sales or account support.
Founder and company videos
Meet Nabil and see the operation behind Tazah
Watch two curated features here, then visit the official Tazah channel for recipes, product ideas and current brand videos.
Nabil Karabetian’s founder interview
Community in Arabic’s December 12, 2020 episode lets Nabil tell the entrepreneurial story in a long-form conversation.
Work with our team
A family business with people you can call
Browse products and manage your account online, or speak directly with our team. We value the customer and supplier relationships behind every order.
- A maintained public catalog for product discovery
- Secure account tools for registered customers
- Product-trained sales and account-team support
- Direct coordination across sales, imports and logistics
Inside Our Los Angeles Facility
A closer look at Karabetian
Explore our building, reception, delivery fleet, showroom and warehouse from ten different views.
Nine architectural renderings illustrate our facility; the delivery-fleet view is a company photograph. Product and stock details in the renderings are illustrative.
Since 1987Family-owned
Dry, Refrigerated & FrozenService where applicable
Personal SupportSales and account-team support
Build a long-term wholesale relationship
Browse the catalog on your own or open a wholesale account and work with product-trained sales or account support.